Last Updated: May 3, 2023
WE MAY MODIFY THIS POLICY AT ANY TIME. ALL CHANGES WILL BE EFFECTIVE IMMEDIATELY UPON POSTING TO THE SITE. MATERIAL CHANGES WILL BE CONSPICUOUSLY POSTED ON THE SITE OR OTHERWISE COMMUNICATED TO YOU.
IF YOU ARE A CALIFORNIA OR VIRGINIA RESIDENT, PLEASE SEE THE YOUR CALIFORNIA AND VIRGINIA PRIVACY RIGHTS SECTION AT THE BOTTOM OF THIS POLICY FOR ADDITIONAL TERMS THAT MAY APPLY TO YOU.
1. WHAT IS PERSONAL INFORMATION?
“Personal Information” (which we also refer to as “Personal Data”) is information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with you or your household. Personal Information does not include publicly available information or aggregated information that does not include personal identifiers.
2. CATEGORIES OF PERSONAL INFORMATION WE COLLECT
|Identifiers||Your name, alias, unique personal device identifier, IP address, email address, birth month and mailing address.||We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.|
|Protected Classification Information||For employees, we may collect information about your gender, ethnic origin, and eligibility to work in the U.S.||As required by law.|
|Customer Records||Credit or debit card type, number, expiration date, security code, and billing address. All credit and debit card data are provided directly to our PCI-compliant third-party payment processor Chase Paymentech. We collect credit card data when you place an order by phone, but we do not directly retain that credit or debit card number, tax exempt number. We store your payment card’s last four digits to facilitate future orders.||We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.|
|Commercial Information||Products or services purchased, obtained, or considered; content of texts or emails you send to us; other purchasing or types of Company products and services you own and are interested in; and your consuming histories or tendencies.||We retain this information for so long as you maintain an account with us; while we keep a business relationship with you; and for so long as required for any other business or legal purpose.|
|Internet Activity||Internet or other electronic network activity information, including, your IP Address, the websites you visit before or after you visit the Site, browsing history, search history, keyboard and mouse movements; information regarding your interactions online identifier like cookie ID, browser type, internet service provider, or operating system; and the date and time you visited the Site.|
|Geolocation Data||Imprecise location information, like the city, state and ZIP code associated with your IP address.||We do not retain this information.|
|Audio and Video Recordings||Recordings of customer service calls or security video footage if you visit our stores.||We retain security camera footage collected in our retail stores for no longer than 30 days. We retain recordings of customer service calls for 100 days from the date of the call.|
|Employment Information||Professional or employment-related information that you provide when you apply for a position with us.||As required by law.|
|Education Information||Education-related information, including information you provide when you apply for a position with us.||As required by law.|
|Inferences Drawn from other Personal Information||Inferences drawn from the categories of Personal Information we collect are used to create a profile about your consumer preferences and purchasing tendencies.|
3. SOURCES OF PERSONAL INFORMATION WE COLLECT
We collect Personal Information: (i) you provide to us, (ii) that is collected automatically using technology, and (iii) from third party sources.
Information You Provide To Us.
We collect Personal Information you provide to us in the following ways:
- Orders. When you make a purchase or place an Order or when we process a return. Communications. When you communicate with us, including in person, by e-mail, regular mail, Live Chat or phone; when you request catalogs or newsletters.
- On-Line Accounts. When you create an on-line account.
- Offers and Promotions. When you sign up for previews, offers, discounts, promotions and other electronic communications regarding our products.
- Ratings and Feedback. When you provide ratings and feedback in response to a survey or on our Site regarding our products or the Site.
- Site Visits. When you visit and use our Site.
-__ Sweepstakes.__ When you enter a sweepstakes, contest, or other promotion.
- Contact Us From. We may retain your messages and our responses.
- Employment Information. We may collect background checks, drug streenings and others information from employees as relevant to their employment.
- Job Applications. When you submit job application materials.
Information We Collect Automatically Using Technology.
We use technology to automatically collect certain Personal Information when you visit our Site. For example, we may collect information such as the websites you visit before or after you visit the Site, pages you click-on on the Site, your IP address, location information, keyboard activity, search requests, browser type, operating system, data and time you visit the Site, the amount of time spent on the Site, and the device you use to access the Site. Most of the information we collect does not contain Personal Information, except for your IP address. We do not use this information to identify or contact individual users
Account Activity. We may collect data about how you use (i) your online account, and (ii) the Site when you are logged into your account. For example, if you use the Site while signed into your Blick account, we will collect information on how you use your account and the Site, for example, the items and information that you add to your Blick wish lists. We will also collect any information you provide to create BlickU course supply lists, including the name of the school, the name and email address of the instructor, and course-related information. You can publish your BlickU lists for public viewing by selecting that option in your account. If you choose to email a BlickU list to students or other persons, you will be required to input those email addresses. We will use those email addresses to send a one-time email containing the message you have provided linking to the BlickU course supply list.
Information We Collect From Third-Party Sources.
We obtain data from various third-party companies and public sources. We may combine that data with Personal Information or other data we collect. This enhances our existing data about our customers (like adding address information), improves our ability to contact you, and enhances our marketing capabilities.
|Source||Purpose of Collection and Use||Examples||Category|
|Service Providers||Marketing||We may use third-parties or service providers to deliver marketing communications to you. You may opt-out of such emails by using the unsubscribe link in the email or contacting us at firstname.lastname@example.org with "Unsubscribe" in the subject line. To opt-out of other communications (e.g., postal marketing and telemarketing), please contact us as set forth in the "Contact Us" section below. Opting out of marketing communications does not opt you out of other, non-marketing communications from us.||Identifiers, Commercial Information|
|Analytics Providers, Market Research Companies||Business Purposes||We may use third-parties or service providers to help us understand the Site’s demographics and user preferences, and to evaluate the Site’s operations.||Identifiers, Commercial Information, Internet Activity|
4. PURPOSE FOR WHICH WE COLLECT PERSONAL INFORMATION
We collect Personal Information for the following business and commercial purposes:
|Purpose of Collection and Use||Examples/Explainations||Category|
|Account Creation and Maintenance||To create an account; and To maintain your password. If you are a trade professional, we may collect information about your professional certifications, associations and disciplines.||Identifiers, Commercial Information, Employment Information|
|Facilitate Purchases, Deliver Products, and to Process Returns and Exchanges||To help you place orders and make purchases; To process, fulfill and ship your orders; To process payments; To communicate with you about your purchase; To maintain your account information; To provide customer service; and To process your returns or exchanges in accordance with our Company policies.||Identifiers, Customer Records, Commercial Records, Internet Activity, Customer Preferences|
|Business Purposes||To facilitate transactions; To inform our business strategies; To understand the Site’s demographics and user preferences; To evaluate job applications; To manage profiles; and To help you find one of our Store Locations.||Identifiers, Commercial Information, Protected Classifications, Geolocation Data, Internet Activity|
|Improve Our Products and Services||To help us to choose what products we offer, offer you new products and improve our products and Services.||Commercial Information, Internet Activity|
|Targeted Advertising, Marketing and Promotional Activities||To serve targeted advertising to you about products we believe may be of interest to you; To notify you of new products and programs; To send you promotions; To customize content and to improve our ability to contact you; To enhance our marketing capabilities, and to inform marketing and communication plans and strategies; and To enter you in a sweepstakes or contests and to communicate with you regarding those entries.||Identifiers, Commercial Information, Geolocation Data, Internet Activity|
|Perform Analytics||To improve the content on the Site; To enhance users’ experience when visiting our Site; To customize the content and/or layout of the pages on our Site; To administer the Site; To generate statistical information; To monitor and analyze Services traffic and usage patterns; and To prevent fraud, to investigate complaints and violations of our policies.||Identifiers, Internet Activity|
|Site Management||To operate and troubleshoot problems with the Site; To improve the content and functionality of the Site; To improve your experience when you visit the Site or place an order from the Site; To conduct statistical and other analyses of the Site; To customize the Site to you and our users; To develop and improve the content, materials, products, and services that we make available through the Site; To evaluate user needs, customize Site content, and improve your browsing experience; and To notify you of new features of our Site.||Identifiers, Internet Activity|
|Legal Purposes and Protection of Rights||To protect our legal rights or interests, or those of third parties; To bring a legal action against you or anyone who may be causing harm to us, our Site, or to other users of the Site; To seek business, financial or legal advice; and To respond to subpoenas, court orders and other legal processes.||Identifiers, Commercial Information, Protected Classifications|
5. WE SHARE OR DISCLOSE PERSONAL INFORMATION WITH CERTAIN THIRD-PARTIES
In the chart below, we explain the types of information we share or disclose, with whom, and for what purposes.
|Affiliated Companies||We may share your Personal Information with our affiliates to assist us in fulfilling orders.||Identifiers, Protected Classifications, Commercial Information, Internet Activity, Employment Information, Education Information|
|Government Officials and Law Enforcement||To comply with legal requirements, as ordered by a court or if we believe in good faith that the law requires it; To comply with laws or to enforce compliance with our Terms; To protect our Site, customers, or others; and To identify, contact, or bring a legal action against someone who may cause or be causing harm to you or us, or interfering with our information technology systems and equipment, your privacy or your property.||Identifiers, Protected Classifications, Commercial Information, Internet Activity, Geolocation Data, Employment Information, Education Information|
|Service Providers||To receive services in accordance with contractual provisions which require those service providers to protect your Personal Information; To support our retail locations; To process payments; To help us collect and analyze Personal Information for a Business Purpose; To identify website visitors in cooperation with internet service providers; To help us host and operate the Site; To improve the content and functionality of the Site; To provide public relations services; To provide email services; To manage employment applications; To help run sweepstakes and contests; To provide data processing services; To support or provide the security of the Site. We also share with service providers as indicated at the time and point of collection (or as was obvious at the time and point of collection).||Identifiers, Protected Classifications, Commercial Information, Internet Activity, Geolocation Data, Employment Information, Education Information|
|Social Media Companies||To allow you to interface with between your social media sites and our Site.||Identifiers, Internet Activity|
|Professional Advisors||To receive advice from our professional advisors, such as our attorneys, accountants, financial advisors and business advisors, in their capacity as advisors to us.||Identifiers, Protected Classifications, Commercial Information, Internet Activity, Employment Information, Education Information|
|Parties to Business Transactions||We may share your Personal Information with an actual or prospective subsequent owner of our company, including at the time of a merger, acquisition, due diligence process, or sale of all or substantially all of our assets or stocks to a subsequent owner or operator.||Identifiers, Protected Classifications, Commercial Information, Internet Activity, Employment Information, Education Information|
6. ADDITIONAL INFORMATION REGARDING OUR PRIVACY PRACTICES
Use and Disclosure of De-Identified or Aggregated Information
We may aggregate Personal Information and to create anonymous aggregate data on users of our Site, which describes users as a group but does not reveal the identity of individual users. We may use aggregate data to understand users’ needs, to determine user demographics and usage patterns, to determine what kinds of products and services we can provide, and to improve and enrich our products and services and the Sites.
The Site is not directed at children 16 years of age and under. We do not knowingly collect, use, or share Personal Information from children 16 or under. If a parent or legal guardian learns that their child provided us with Personal Information without his or her consent, please contact us and we will make commercially reasonable attempts to delete such Personal Information.
For clarity, we do not knowingly sell or share the Personal Information of anyone 16 years old or under without affirmative authorization.
We are active on social media, including Facebook, YouTube, Twitter, Instagram and LinkedIn (“Social Media”). Anything you post on Social Media is public information and will not be treated confidentially. We may post (or re-post) on the Site and our Social Media pages any comments or content that you post on our Social Media pages. Your use of Social Media is governed by the privacy policies and terms of the third parties that own and operate those websites and not by this Policy. We encourage you to review those policies and terms.
Access from Outside the United States
If you access the Site from outside the United States, please be aware that Personal Information may be transferred to, stored in, and processed in the United States. Certain governmental authorities may not consider the level of protection of Personal Information in the United States to be equivalent to that required by the in other jurisdictions.
7. HOW WE SECURE YOUR PERSONAL INFORMATION
We use commercially reasonable technical and organizational measures to help secure Personal Information against loss, misuse, and alteration appropriate to the type of Personal Information processed. If a breach of your Personal Information occurs, we will notify you of the breach if required under applicable law.
YOU UNDERSTAND THAT NO DATA TRANSMISSION OVER THE INTERNET OR DEVICE CAN BE GUARANTEED TO BE 100% SECURE. WHILE WE STRIVE TO PROTECT PERSONAL INFORMATION, WE DO NOT GUARANTEE THE SECURITY OF PERSONAL INFORMATION AND YOU PROVIDE PERSONAL INFORMATION AT YOUR OWN RISK.
8. THIRD-PARTY WEBSITES
9. YOUR CONSUMER DATA CHOICES
Cookies & Other Tracking Technologies
We are not responsible for third-party Cookies. A first-party Cookie allows your web browser to talk to the actual Site that you are visiting (i.e., this Site). A third-party Cookie allows your web browser to talk to a third-party provider providing services or features on the Site you are visiting. We do not have control over third-party Cookies. Third-party Cookies are not governed by this Policy.
Most browsers automatically accept cookies. You can disable this function by changing your browser settings, but disabling cookies may impact your use and enjoyment of the Site. You cannot disable all Cookies, such as Cookies that are essential to the functioning of the Site. You can manually delete persistent Cookies, or Cookies that track your activity across websites, through your browser settings. To learn about managing your Flash cookie settings, or cookies that store information about some videos you see online, visit the Flash player settings page on Adobe’s website here.
To change your preferences with respect to certain online ads and to obtain more information about third-party ad networks and online behavioral advertising, visit National Advertising Initiative Consumer opt-out page or the Digital Advertising Alliance Self-Regulatory Program. Changing your settings with individual browsers or ad networks will not necessarily carry over to other browsers or ad networks. As a result, depending on the opt-outs you request, you may still see our ads.
We describe below some of the tools we use on our Site to collect information, including Personal Information for Targeted Advertising and Analytics and the and options for those tools provide to you to limit the use of opt-out of remarketing or analytics for those tools.
The Services use third-party analytics tools, including those listed below.
- Session Replay: Microsoft Clarity. We have implemented and us session replay software offered by Microsoft Clarity. The session replay software allows us to collect information about how you navigate and use our website in real-time. Activity Microsoft Clarity collects includes date and time you visited the Site, mouse clicks, mouse movements, keystrokes and text input, scrolling, webpage or content loading times and site errors. Other Personal Information Microsoft Clarity collects includes IP addresses, browser information, device IDs, operating system, cookie and customer IDs. Additionally, Microsoft collects or receives Personal Data from Blick to provide Microsoft Advertising services. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
Google AdWords. We also use Google AdWords, an online advertising service provided by Google, to serve ads on our behalf across the Internet and sometimes on the Services. To opt out of remarketing advertising provided through Google, to customize your ad preferences, or to limit Google’s collection or use this information, visit Google’s Safety Center and Google’s Ad Settings and follow Google’s personalized ad opt-out instructions. Opting out will not affect your use of the Services.
Pinterest. We use the remarketing services of Pinterest, Inc. 651 Brannon Street, San Francisco, CA, USA (“Pinterest”) on our website. The Pinterest tag collects site behavior data to show you content that may be of interest to you when you visit or browse the Pinterest app. Our website contains marketing tags from Pinterest..Pinterest uses tags to inform it of what website pages and products you have viewed on our Site. This information allows us to display personalized ads on Pinterest’s website. To read more information about Pinterest Targeted Advertising or to opt out of online behavioral advertising with Pinterest though their Pinterest personalization settings Personalization and data | Pinterest help or at the AdChoices website optout.aboutads.info.
Marketing Communications; Opt-Out.
If you opt-in to receive marketing communications from us, we may collect your name, email, mailing address, and phone number. We use this information to send you promotional and other electronic and hardcopy communications. We may use third-party providers to deliver communications to you. You may opt-out of such emails by using the unsubscribe link in the email or contacting us at email@example.com with “Unsubscribe” in the subject line. To opt-out of other communications (e.g., postal marketing and telemarketing), please contact us as by phone, e-mail or mail using the contact information belows. Opting out of marketing communications does not opt you out of communications about your account or transactions.
10. CONTACT US
If you have any questions you may contact us as set forth below:
11. TERMS APPLICABLE TO CALIFORNIA AND VIRGINIA RESIDENTS ONLY INCLUDING YOUR CALIFORNIA PRIVACY RIGHTS
Under the California Consumer Privacy Act, as amended including by the California Privacy Rights Act, ("CCPA") and the Virginia Consumer Data Privacy Act (“VDCPA”), California and Virginia residents have additional rights with regard to their Personal Information or Personal Data, respectively. We have provided a summary of those rights below. In the event of a conflict between this Section and the remainder of this Policy, this Section shall take precedence for those California and Virginia residents. Certain capitalized terms not defined in this Policy have the meanings set forth in the CCPA or VCDPA.
Categories of Personal Information Sold or Shared
In the last 12 months we sold, shared, released, disclosed, disseminated, made available, transferred, or communicated the following categories of Personal Information to certain third parties. See the section above titled “Categories of Personal Information We Collect” for more detail on the type of Personal Information in each category.
- Commercial Information
- Biometric Information
- Internet Activity
- Geolocation Data
Categories of Personal Information Disclosed For a Business Purpose
In the last 12 months we disclosed the following categories of Personal Information for our or one of our service provider’s operational purposes. See the section above titled “Categories of Personal Information We Collect” for more detail on the type of Personal Information in each category.
- Customer Records
- Commercial Information
- Biometric Information
- Internet Activity
- Geolocation Data
- Employment Information
Subject to certain limitations such as (a) exceptions permitted by applicable law and (b) verification of your identity, you may exercise the following rights with regard to your Personal Information or Personal Data:
Rights to Know or Access Your Information
California residents have a right to access any of the following which occurred in the prior 12-month period:
- The specific pieces of Personal Information that we have collected from you;
- The categories of Personal Information we collected from you;
- The categories of sources from which the Personal Information was collected;
- The categories of third parties to whom we have disclosed your Personal Information;
- The categories of Personal Information that we Sold or disclosed for a Business Purpose and the categories of third parties to whom it was disclosed for a Business Purpose; and
- The Business or Commercial Purpose for collecting, sharing, or selling your Personal Information.
Virginia residents have the right to confirm whether we are processing your Personal Data and to access such Personal Data.
Right to Deletion
You have a right to request that we delete the Personal Information or Personal Data we collected from you.
Right to Correct Your Information
You have a right to request that we correct your inaccurate Personal Information or Personal Data. If you request that we correct inaccurate Personal Information or Personal Data about you, we will use commercially reasonable efforts to correct it. If necessary, we may ask that you provide documentation showing that the information we retained is inaccurate.
Right to Data Portability
You may request a copy of the Personal Information or Personal Data you previously provided to us in a portable and, to the extent technically feasible, readily usable format.
How to Exercise Your California and Virginia Privacy Rights
To exercise your rights described as California and Virginia consumers in this Policy, you may submit your request to us by:
Blick Art Materials P.O. Box 1267 Galesburg, IL 61402-1267
Who May Exercise Your Rights. You may only make a request to exercise your rights on behalf of yourself. A parent or legal guardian may make a request on behalf of their child. If you are a California resident, a person that you authorize to act on your behalf may make a request related to your Personal Information. See the section titled "Authorized Agents" below for more information.
Verifiable Consumer Request. In order to verify your request, you must provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or Personal Data, and you must describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. To verify your identity, we may ask you to log into your account (if you have an account with us) or provide additional information. Any information you provide will only be used to verify your request. When seeking additional information from you, we may contact you through your account or the contact phone number or email address you provided in your request. If we cannot verify your identity, we may deny your request.
When We Will Respond. We will try to respond to your request within 45 days. If we require additional time, we will inform you of the reason and extension period. Any disclosures we provide to California residents will only cover the 12-month period preceding our receipt of your request.
Notice of Right to Opt-out of Sale/Sharing
California residents may direct us not to sell or share your Personal Information at any time (this is your right to “opt-out”).
Virginia residents may direct us to cease processing their Personal Data for targeted advertising, sale of Personal Data, or profiling in furtherance of decisions that produce legal or similarly significant effects.
You may submit your opt-out request by:
- Calling 1-855-997-3172, or
- Using the following webform: https://www.dickblick.com/customer-service/contact-us/#email select “Request for Do Not Sell My Personal Information” in “I’d like to” drop down box, provide your full name and email address, and state “DO NOT SELL MY PERSONAL INFORMATION” in the box that asks for detailed description.
If you are a California resident using an authorized agent to exercise your rights to opt-out of the sale of Personal Information, please see the section entitled "Authorized Agents" below for the proof required when you use an authorized agent.
Right to Non-Discrimination
You have a right to not receive discriminatory treatment for exercising any of your rights under the CCPA. If we choose to offer a financial incentives program in the future, additional terms will apply which may be an exception to this Section.
12. ADDITIONAL INFORMATION FOR CALIFORNIA RESIDENTS
Financial Incentive Offerings.
We offer product samples, discounts, coupons, survey rewards and sweepstakes or contest rewards from time to time. In exchange, we will collect, use, share and retain certain personal information from you in order for us to ship the sample. We will also maintain and utilize the personal information you provide for future marketing purposes. These product samples, discounts, coupons, survey rewards and sweepstakes or contest rewards may be considered a financial incentive under CCPA. These financial incentives are reasonably related to the value of the data you provide.
We make a reasonable, good-faith determination of the estimated value of such information to our business, taking into consideration the value of the offer itself and the anticipated revenue generation from brand loyalty and repeat purchases. We calculate the value of the offer and financial incentive by using the expense related to the offer.
You may designate an authorized agent to make a request on your behalf to exercise your rights under the CCPA by doing the following: (1) provide the authorized agent written permission to do so; and (2) verify your own identity (per the process stated above), as well as the identity of the authorized agent directly. We may deny a request from an authorized agent if we do not have proof that they are authorized by you to act on your behalf.
Shine the Light.
Pursuant to California Civil Code Section 1798.83, if you are a California resident, you have the right to obtain: (a) a list of all third parties to whom we may have disclosed your Personal Information within the past year for direct marketing purposes, and (b) a description of the categories of Personal Information disclosed, by contacting us per the “Contact Us” Section below.
13. ADDITIONAL INFORMATION FOR VIRGINIA RESIDENTS: APPEAL PROCESS
If you disagree with our refusal to take action on your request to exercise your privacy rights, you have the right to ask us to reconsider. You must submit your request within 60 days of your receipt of our denial. You may submit your request to us by:
Blick Art Materials P.O. Box 1267 Galesburg, IL 61402-1267
Once we receive your request, we will acknowledge and start processing your request. Within 60 days of receiving your request, we will inform you in writing of any action taken or not taken in response to your request, including a written explanation of the reasons for our decision.
14. CONTACT US
If you have any questions you may contact us as set forth below: